Services
Individual consulting services across every area of a coaching-led membership business, or an ongoing monthly advisory relationship. All engagements begin with a free discovery call.
All engagements begin with a free 30-minute discovery call. This ensures the right services are identified for your specific situation before any booking is made. A discovery call is not a sales call, it is a genuine conversation about where your business is and what it needs.
Book your discovery call →
Rate Card
Nine individual services covering every area of a coaching-led membership business. Each service is scoped and delivered following a discovery call. Services can be combined where more than one area needs attention. Fees are discussed and agreed during the discovery call.
Business Performance
Financial Review & KPI Framework
Review of current financial position, identification of the key metrics the business should be tracking, and build of a simple KPI dashboard the founder can use on an ongoing basis.
Member Retention Analysis
Analysis of membership data to identify where and when members leave, diagnose root causes, and deliver a prioritised retention improvement plan. Data-led, high impact.
Member Communications Review
Review of all member-facing communications, welcome sequences, renewals, class communications, social, and delivery of a restructured communications framework.
Product & Operations
Programme & Curriculum Review
Review of programme structure, curriculum design, and delivery quality across all classes and age groups. Delivered as a structured improvement plan aligned to best practice.
Timetable Structure & Optimisation
Analysis of the current timetable against member demand, instructor capacity, and revenue potential. A restructured timetable recommendation with full rationale.
People & Team
Team Structure & Management Review
Review of how coaches and admin staff are currently structured, managed, and developed. Delivered as a restructured team framework with role clarity, reporting lines, and management recommendations.
Growth & Scale
Multi-Site Readiness Assessment
A comprehensive assessment of readiness to open a second site, covering financial resilience, operational systems, team capacity, and brand consistency. The most consequential decision most founders face.
Premises & Location Assessment
Evaluation of a specific premises opportunity or support for a location search, covering footfall, demographics, competitor proximity, and lease considerations.
Marketing
Marketing & Communications Audit
Review of all existing marketing activity, social media, paid advertising, local marketing, referral programmes, with a prioritised improvement plan focused on what is and is not working.
Ongoing Relationship
Fees are agreed following a discovery call and tailored to the scope of engagement. The minimum term is six months.
What is included
Fortnightly video calls of approximately 60 minutes
Dedicated WhatsApp/Notion group, task allocation, target check-ins, and async support between sessions
Full coverage of all business pillars, financial, operational, team, product, marketing, and growth
100% remote delivery
Renewal review at end of initial term
Advisory places are limited. Applications are reviewed following a discovery call. Not every applicant will be the right fit, this is intentional.
Who the Advisory is for
The Advisory is for founders who have moved beyond needing a single service answered and want consistent, ongoing support as they build. It is a retained relationship, not a subscription to content or a group programme. We work together over time, on your specific business, with the same rigour I apply to everything else I do.
The fortnightly call is the anchor. Between sessions the WhatsApp/Notion group allows for questions, progress updates, task allocation and accountability check-ins at a pace that suits both of us. You are never waiting weeks for a response when something needs attention.
The minimum six month term exists because meaningful change in a business takes time. Short engagements produce surface-level adjustments. Six months with the right structure and accountability produces results that compound.
Who it is right for
Founders turning over £100k–£500k with 2–15 staff who are ready to build with more intention and want a consistent thinking partner alongside them.
Who it is not right for
Those looking for a quick fix, a content programme, or someone to manage their business for them. The Advisory demands active engagement from both sides.
How to start
Book a free discovery call. If the fit is right on both sides we will agree a start date and scope. If it is not, the call still has value.
Start here
Thirty minutes. No obligation. A genuine conversation about where your business is and what it needs.
Book a Free Discovery Call